Episode 12
12 - Insight Communities: Flourishing In a Time of Change
Published on:
9th May, 2022
In this episode: Lenny Murphy, is joined by Todd Hoskins, Co-Founder of My-Take, to talk through the changing needs of research service buyers brought about by the disruption to in-person research.
Listen in as Lenny and Todd discuss the dichotomy of research providers offering tech innovation vs. those offering consultative research services.
3 Topics We'll Explore:
- The digital qualitative research boom and the enormous need for fast and effective tools to engage with consumers
- How purchasing behaviors have led to an increased need for UX research tools
- The wide range of SaaS, full-service, and hybrid providers in the marketplace
Many thanks to Todd, for being our guest. Thanks also to our producer, Karen Lynch, our editor, James Carlisle, and this episode's sponsor, My-Take.
